Dean Peterson, Director of the U.S. Export Assistance Center in Nashville

Mr. Peterson has been helping businesses in the International Trade field for more than half a century. Dean’s office is one of the hundred plus centers deployed by the U.S. Commercial Service across the country.  Typically, he counsels over 100 companies throughout Middle Tennessee each year.

Whether a company is “new to export” or wants to further expand their international reach, the resources available through the Department of Commerce/International Trade Administration branch offices, such as Dean’s USEAC, can be of tremendous assistance.

USEAC maintains access to many third party Trade Intelligence statistical and company data sources including WiserTrade, GTIS, PIERS, D&B, and Kompass that may be cost prohibitive for small companies to purchase for themselves.

They are also well versed in a plethora of other resources and services that are available through the U.S. government to aid exporters.

Each USEAC has direct links to global field offices in over 80 countries and can help facilitate a matchmaking process called “Gold Key Service”.  These foreign correspondent offices serve to provide “on-the-ground” intelligence on specific industries and potential buyers in their respective countries.

Mr. Peterson has an impressive background. It began as a Commodities Analyst with the International Trade Commission.  (In the early 1960’s, this department was known as the Tariff Commission).

Within the private sector as Chief Economist at Nabisco, Dean spearheaded international market research and strategic planning. Thereafter, he did a stint with EBRD in London helping to rebuild the economic infrastructure of Eastern Europe and the former Soviet Union.

Later, he rejoined the government sector and was assigned to the Michigan USEAC. Then on to Calgary, Alberta as their Commercial Officer before finally landing at the Nashville Export Assistant Center, where he has been for over a decade.

In addition to his impressive work in the field of international trade, Mr. Peterson has distinguished himself as a respectable economist particularly with regard to China and it’s role in global trade, finance and economy.

I greatly benefited from Dean’s sage advice during the early days of CenTradeX (a provider of innovative Trade Intelligence applications). Mr. Peterson helped me with invaluable counsel on the best data sources to pursue, understanding on the specific challenges of data integration and coding systems, a deeper understanding of the global marketplace as well as expanding my vision for the needs and opportunities that existed for development and innovation.

Dean Peterson is one of the many dozens of Trade Professionals I have come to know and respect during my tenure in the Trade Intelligence field.  I am convinced that Trade Data &amp Technology can never solely be relied upon to provide the complete picture.  It will always be up to trade professionals like Dean Peterson to help us transform information into profitable application.

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